Conscious Comforts: A gluten-free business hoping to help people with allergies

A gluten-free business in Omaha hopes to help people with gluten allergies enjoy their favorite treats. Lauren Wright was diagnosed with an autoimmune disease, so learning to cook became a necessity. In 2019, I started Conscious Comforts. outside my house I did dessert for Thanksgiving and Christmas, so lots of pies and some cinnamon rolls. The workers at the Conscious Comforts business do not mix dough and flour. Instead, they’re giving everyone in Omaha delicious gluten-free flavor. “I started as a vegan concept, but I always wanted to be accommodating to everyone and I had a few gluten-free friends,” she said. So that was always something I wanted to accommodate as well. The idea to open a business came after the COVID-19 pandemic created challenges for Wright, but he said that’s when things started to pick up. The world shut down. in March 2020. So that forced us to pivot and come up with some new ideas. And we started making family meals, he said. We offered free delivery and Omaha embraced us and helped get our name out there. And this is where we started. Co-owner Alexis Jensen said she is very proud of the business. She said making gluten-free pop cakes is something she’s gotten good at over the years. Jensen said making gluten-free food means equality to her. It’s important for gluten-free people to have more than one option. So it’s really about collaboration and that in this market, Jensen said. With 14 wholesalers in the Omaha area, they hope more people can enjoy what brings families together. Much of our culture is celebrated with food, either. graduations, birthday parties, you have a promotion, you’re going out to dinner or ordering dinner to celebrate, Jensen said. There are many people who have allergies. So something as simple as enjoying a meal with your family or even just your friends can be very difficult if you are dairy eggs, no soy. Click here for the latest KETV NewsWatch 7 headlines

A gluten-free business in Omaha hopes to help people with gluten allergies enjoy their favorite treats.

Lauren Wright was diagnosed with an autoimmune disease, so learning to cook became a necessity.

In 2019, I started Conscious Comforts out of my home. I made dessert for Thanksgiving and Christmas, so lots of cake and some cinnamon.

The workers at the Conscious Comforts business do not mix dough and flour. Instead, they’re giving everyone in Omaha delicious gluten-free flavor.

“I started as a vegan concept, but I always wanted to be accommodating to everyone and I had a few gluten-free friends,” she said. So that was always something I wanted to accommodate as well.

The idea to open a business came after the COVID-19 pandemic created challenges for Wright, but he said that’s when things started to pick up.

The world shut down in March 2020. So that forced us to pivot and come up with some new ideas. And we started making family meals, he said. We offered free delivery and Omaha embraced us and helped get our name out there. And that’s really where we started.

Co-owner Alexis Jensen said she is very proud of the business. She said making gluten-free pop cakes is something she’s gotten good at over the years. Jensen said making gluten-free food means equality to her.

It’s important for gluten-free people to have more than one option. So it’s really about collaboration and that in this market, Jensen said.

With 14 wholesalers in the Omaha area, they hope more people can enjoy what brings families together.

“So much of our culture is celebrated with food, whether it’s graduations, birthday parties, you have a promotion, you’re going out to dinner or ordering dinner to celebrate,” Jensen said. There are many people who have allergies. So something as simple as enjoying a meal with your family or even just your friends can be really difficult if you are dairy eggs, soy free.

Click here for the latest KETV NewsWatch 7 headlines

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